The world’s largest digital ad market, with Google Ads CPCs often 3-5X India’s national average in competitive categories like SaaS and legal. Most US businesses overpay for underwhelming results because local agencies price for their overhead, not your outcomes. SerpHike's United States-dedicated team runs the same senior-level SEO, content and paid media playbook at close to half the cost, with reporting and calls scheduled on United States time.
Built for a competitive, expensive market
US search and social advertising is among the most expensive in the world, and competition in most categories is intense. That makes efficiency matter: tight targeting, landing pages that convert and SEO that reduces reliance on paid clicks over time.
What is changing in US search
- AI answers: Pew's study of US adults found people clicked a regular result in 8% of Google visits that showed an AI summary, against 15% without one (Pew Research Center, July 2025)
- Assistants: ChatGPT reported 900 million weekly active users in February 2026 (TechCrunch, Feb 2026), and Gartner found 45% of B2B buyers used AI in a recent purchase (Gartner, March 2026)
- Retail media: Amazon's ad revenue reached around $68 billion in 2025 (Marketing Dive, 2026)
The compliance picture
The FTC's 2024 rule on reviews and testimonials, state privacy laws, HHS guidance for healthcare tracking (US HHS guidance on online tracking) and sector rules for finance, law and real estate all shape what campaigns can say and track. We plan within them from the start.
What we run for US clients
- SEO and AI search visibility
- Paid search and social
- Conversion rate optimisation
- Email and lifecycle automation
- Web development
In the US, cheaper clicks rarely come from bidding tricks any more. They come from better conversion data, better landing pages and better creative. That is where we spend our time.
How we work
A senior team in India with an overlap slot in your working day and overnight turnaround on builds and reports. See outsourcing from the US for how the model works.