An SEO audit at SerpHike checks technical crawlability, indexing status, Core Web Vitals, content gaps and a competitor keyword comparison, delivered as a written report in 3-5 business days, free, no obligation.
How SerpHike runs an audit properly
What does the audit check?
- Crawlability and indexing: are your pages actually reachable by Google?
- Core Web Vitals: LCP, CLS and load speed benchmarked against competitors
- Content gaps: keywords competitors rank for that you don't
- Backlink profile: authority signals and any toxic links dragging rankings down
- Schema markup coverage and structured-data errors
| Day | What happens |
|---|---|
| 1-2 | Technical crawl, indexing check, Core Web Vitals benchmark |
| 3-4 | Content gap and backlink analysis against named competitors |
| 5 | Written report delivered, walkthrough call scheduled |
Evidence: what an audit found for a real client
An audit should end with a to-do list, not a PDF
Most SEO audits are long exports from a crawling tool with hundreds of warnings and no priorities. Ours ends with a short, ranked list of fixes, the expected impact of each and who needs to do it. The detail is there if your developers want it; the decisions are clear for everyone else.
What we check
- Crawling and indexing: what Google can find, what it chooses to index and what it ignores
- Rendering: whether content depends on JavaScript that crawlers and AI bots may not run
- Site speed and Core Web Vitals: load, responsiveness and layout stability (web.dev: Web Vitals)
- Architecture: internal links, orphan pages, duplicate and near-duplicate URLs
- Content: thin pages, cannibalisation and gaps against search demand
- Structured data: validity and eligibility for rich results (Google: structured data intro)
- Authority: links, brand mentions and toxic patterns
- AI visibility: how your brand is described in AI answers for key questions
Why technical issues matter so much
Speed and stability are commercial issues, not just SEO ones. The Economic Times cut Largest Contentful Paint from 4.5 to 2.5 seconds and saw bounce rate fall by 43% (web.dev, The Economic Times case study). Vodafone improved LCP by 31% and saw 8% more sales (web.dev, Vodafone case study).
Our audit process found the indexing gap blocking 30% of course pages at PrepLadder, the fix behind a 3.4X revenue engagement.
What you receive
A ranked fix list, a technical appendix for developers, a content and keyword gap summary, and a one-hour walkthrough call. See what an SEO audit reveals and how often to audit.